What changed on Meta. Every day.

Meta Weighs $20B+ Bond Sale, Its First in Euros, to Fund AI

Bloomberg reports Meta is sounding out investors for a dollar and euro bond deal of at least $20 billion to fund AI data centers, days after S&P went negative.

3 Nov 2026

Account Quality

Meta Ads Steered Users to Hidden Nudifier App Network, Study Says

AI Forensics and WIRED say Meta ads drove installs of 400+ store apps that unlocked nudify tools only for ad traffic. Meta says it actioned 11,600 accounts.

3 Nov 2026

Meta Settles LA Teen Addiction Trial, Leaving Snap to Face Jury

Meta settled with both teen plaintiffs in the latest Los Angeles social media addiction bellwether, leaving Snap as the only defendant before Nov 4 openings.

2 Nov 2026

Meta Ad Growth Beats Google Search by the Widest Gap Since 2021

Meta's ad revenue rose 26% in Q3 while Google Search grew 12%, the widest gap in Meta's favour since 2021, as AI lifts Meta and chatbots pressure search.

2 Nov 2026

UK CMA Opens Competition Probe Into Meta's Business Terms

The UK competition watchdog is investigating whether Meta's new terms for publishers and advertisers abuse a dominant position by taking site content for AI.

2 Nov 2026

Meta tests Style Sketch AI fashion app in Thailand and Indonesia

Meta quietly launched Style Sketch, an AI outfit app that builds a closet from Instagram photos, in Thailand, Indonesia and Singapore. What brands should know.

1 Nov 2026

Meta's Muse AI agent launches in Singapore with Shopee and Grab

Muse, Meta's shopping-heavy AI agent, is live in Singapore with connectors to Shopee, Lazada, Grab and Agoda. Why Southeast Asia sellers should pay attention.

1 Nov 2026

S&P turns Meta outlook negative as 2027 AI capex tops $225B

S&P affirmed Meta's AA- rating but moved its outlook to negative, forecasting $225B+ of 2027 capex and cash flow deficits. What it signals for advertisers.

1 Nov 2026

Paris Court Rejects Meta Appeal in French Press Rights Case

France's appeals court upheld interim measures ordering Meta to reopen talks with news publishers over neighbouring rights. Why advertisers should track it.

31 Oct 2026

Meta Explains How Its Auction Picks Which Ad Wins

Meta's new explainer breaks down bid, ad quality and estimated action rate, and Andromeda and GEM gains. What it means for goals, values and post-click quality.

31 Oct 2026

Meta Puts Its New Commercial Terms on Hold Indefinitely

Meta has paused its updated ads and business terms with no new date after publisher complaints. Your current terms stay in force while it consults the industry.

31 Oct 2026

Instagram Offers YouTubers Up to $500K for Long-Form Features

Instagram is reportedly paying select YouTubers $50K to $500K to post long-form Features. Why the format matters for future ad inventory and creator deals.

30 Oct 2026

Australia's Feed Opt-Out Plan Draws Pushback From Instagram

Australia's draft Digital Duty of Care bill would let users switch to a following-only feed. Instagram says it cuts reach. What it could mean for ads.

30 Oct 2026

Meta 10-Q: Europe Revenue Up 21% as LPA Risk Stays Open

Meta's Q3 10-Q shows Europe revenue up 21% against 33% in the US and Canada, and warns DMA changes to less personalized ads could still hit the region.

30 Oct 2026

Ads Manager Breakdown Now Shows Results per Image and Text

Meta's Ads Manager Breakdown menu now reports how each image, video and text variation in an ad performs. Where to find it and what it leaves out.

29 Oct 2026

Meta Adds LLM-Based GenRecs to Its Ad Ranking Stack

Meta detailed three ad ranking upgrades: a bigger GEM, an Andromeda rebuild with Nvidia and GenRecs, a new LLM-based model meant to ease cold starts.

29 Oct 2026

Thailand's 'No ID, No Ads' Rule Starts November 1

From Nov 1, anyone running Facebook or Instagram ads to users in Thailand must pass ID verification first. Who is covered, what counts and how to prepare.

29 Oct 2026

Meta Upsizes Its AI Equity Raise to $97.5B With Nvidia and AMD

Meta lifted its equity raise to $97.5B, with Nvidia and AMD investing $4B combined. Why the AI spending behind your ad auction keeps growing.

28 Oct 2026

Study: Only 2 of 3,379 AI-Flagged Meta Ad Files Disclosed AI

Resemble AI scanned 37,768 Meta ad images and videos, flagged 8.9% as AI-made, and found almost none said so in the copy. What buyers should take from it.

28 Oct 2026

Measurement & CAPI

Meta Pixel Starts Counting On-Device Conversions Nov 12

A new Pixel setting matches purchases to ads on the shopper's device from November 12. It is on by default for existing datasets and excludes the EU and UK.

28 Oct 2026

Meta Creates Non-Voting Class C Shares to Fund Its AI Buildout

Meta plans a non-voting Class C stock to raise capital for up to $145B in 2026 capex. Why the AI spending race matters for ad delivery and costs.

27 Oct 2026

Ads Manager Shows Product-Level Metrics for Catalog Campaigns

Advertisers report a Top products panel in Ads Manager with seven per-product metrics for catalog campaigns. What is confirmed, what is not, how to use it.

27 Oct 2026

Instagram Tests 90-Minute 'Features' Videos in the US

Instagram is bringing long-form horizontal video, called Features, to a small US test after Brazil. What it could mean for Reels ads and creator deals.

27 Oct 2026

Australia Prepares to Sue Meta Over Under-16 Social Media Ban

Australia is reportedly preparing Federal Court action against Meta, TikTok, Snapchat and YouTube over its under-16 ban. What it means for AU advertisers.

26 Oct 2026

Threads Becomes a Default Placement in All Meta Campaigns

Agency reports say Threads is being added to every Meta campaign by default this week, with no full exclusion. How to check and limit Threads spend.

26 Oct 2026

Meta: Ad Sets Under 50 Weekly Conversions Cost 28% More

Meta's peak season guidance says ad sets below about 50 conversions a week cost roughly 28% more per purchase. How to size your Q4 account around it.

26 Oct 2026

Meta One Tops 15M Subscriptions: Business Tiers Explained

Meta says its Meta One subscription has passed 15 million subscriptions and trials. Here is what the business tiers include, from post links to WhatsApp tools.

25 Oct 2026

Threads Overtakes X in Monthly Users, Meta Tells Investors

Meta's Q3 call says Threads now has more monthly actives than X, while 45% of recommended Instagram Reels are under a day old. What that means for placements.

25 Oct 2026

EU Publishers Ask Brussels to Halt Meta's New Ad Terms

The European Publishers Council wants the Commission to block Meta's website-crawling terms before they start on November 20. What advertisers should know.

25 Oct 2026

New Mexico Judge Orders Meta to Pay $25B in Privacy Case

A Santa Fe judge set a $25 billion penalty after a jury found Meta misled users about data access in the Cambridge Analytica era. Meta plans to appeal.

24 Oct 2026

Meta: Shopping Is Muse's Top Use, With $200+ Average Orders

On its Q3 call Meta said over 25% of Muse users shop through the AI agent, with average purchases above $200. What agent-led commerce means for advertisers.

24 Oct 2026

Meta Delays Its New Commercial and Ad Terms to November 20

Meta pushed its revised Commercial Terms and Self-Serve Ad Terms, including the website-crawling clause, from October 30 to November 20. What to do now.

24 Oct 2026

Meta Q3 Call: Partnership Ads Hit a $15B Run Rate

On its Q3 call, Meta said partnership ads passed a $15B run rate, up 97%, and shared conversion lifts from new ranking models. What it means for buyers.

23 Oct 2026

Rhode Island Sues Meta Over Scam Ads on Its Apps

Rhode Island's attorney general sued Meta on Oct 22 over scam ads, citing weak advertiser verification. Expect tougher checks on new advertisers.

23 Oct 2026

Advertisers Pull Meta Ads After Unwanted AI Edits

Brands and agencies say Meta's AI added images, translations and sitelinks they never approved. With new terms live Oct 30, audit your enhancements now.

23 Oct 2026

Meta Retires Access Verification for Tech Provider Apps

Meta dropped the separate Access Verification review for Tech Provider apps. Business Verification and App Review still apply. What changes for ad tools.

22 Oct 2026

Meta API Now Lets You Set Age and Gender for Each Creative

A new Marketing API option lets partners assign an age range and gender to each creative inside one ad set. How it works and how to test it before BFCM.

22 Oct 2026

Meta Q3 2026: Ad Revenue Hits $63B, Price per Ad Up 14%

Meta's Q3 2026 ad revenue rose 26% to $63.06B, with impressions up 10% and average price per ad up 14%. What the numbers mean for Q4 CPMs and budgets.

22 Oct 2026

Account Quality

Meta Removes 3.7M Accounts in West Africa Scam Crackdown

Meta took down over 3.7 million Facebook and Instagram accounts, Pages and Groups in a UK-led scam operation. What it means for enforcement and account health.

21 Oct 2026

Meta Shares How Small Businesses Use Muse on Their Ads

Meta says ad performance reviews are the top Muse request from small businesses. What the agent can reach in an ad account, and what to check before connecting.

21 Oct 2026

Meta Says Its GEM Ads Model Lifted Conversions 18.9%

Meta's engineering team says the new central GEM ranking model lifted conversions 18.9% and CTR 12%. What changed under the hood and what buyers should do.

21 Oct 2026

Facebook Lets Users Tell Its Feed Algorithm What They Want

Facebook is rolling out Your algorithm, letting users describe the topics they want in Feed and Reels in plain language. What it may mean for brands.

20 Oct 2026

Billing & Payments

Click-to-WhatsApp Ads Get a 7-Day Free Messaging Window

Meta's free entry point window for Click-to-WhatsApp ad chats now lasts up to 7 days, while service messages over 1,000 a month are billed again.

20 Oct 2026

Meta Drops Ad Set Placement Exclusions for Four Objectives

Sales, Leads, Engagement and App campaigns lose ad set placement exclusions. Meta has documented the replacements: value rules and account-level controls.

20 Oct 2026

Meta Reports Q3 Results Oct 21: What Advertisers Should Watch

Meta reports Q3 2026 results on October 21 after guiding $61-64B in revenue. Ad price and impression growth are the numbers that move your CPMs.

19 Oct 2026

Measurement & CAPI

Meta Tests AI-Built Landing Pages in Place of Advertiser Sites

Meta is reportedly sending a small share of ad clicks to AI-generated landing pages it hosts itself. Your Pixel and GA4 may not see those visits. How to check.

19 Oct 2026

Meta API Breaking Changes Hit All Versions on October 27

Poll ads, web-only app links, delivery estimate fields and Messenger Stories stop working across every Marketing API version on October 27. Check your tools.

19 Oct 2026

Advantage+ Static-to-Video Is Live: What Else Meta Shipped

Static-to-video is now generally available in Advantage+ creative and Customer Lifecycle Strategy is open to all. What is live and what is still a test.

18 Oct 2026

Meta Bans TikTok and ByteDance Ads in Seven Countries

Meta no longer accepts ads from ByteDance, or ads that send people to TikTok and other ByteDance apps, in the US, Canada, Thailand and four other markets.

18 Oct 2026

Meta's New Commercial Terms Take Effect October 30

Meta's revised Commercial Terms apply from October 30 and add a website crawling and AI training clause. Using Meta ads after that date counts as acceptance.

18 Oct 2026

Meta Blocks New US Political Ads From Oct 27 to Election Day

From 12:01am PT Oct 27 to 11:59pm PT Nov 3, Meta won't run new US social issue, election or political ads. Live ads keep running with limited edits.

17 Oct 2026

Meta Launches Ads Super Burst and Tests First Impression Ads

At its Brand Building Summit, Meta moved Ads Super Burst toward general availability and began a US test of First Impression Ads in the Facebook Feed.

17 Oct 2026